How many people do you see that try to “network” in the most annoying ways.
I mean they are always forcing their business cards on you, or randomly give you some product from your company, repeatedly, even when you have expressed disinterest, they will still make you take it.
So many people are told that to forward their business they need to network, network, NETWORK.
But the problem is that people are going about it all the wrong ways.
Most people start off on the wrong foot, by asking other people to do something for them.
I get asked questions like this;
Do you see the problem here?
Starting off by asking someone to do something is no good way to start a new relationship, it is not a good way to build your network.
So how do you do this the right way?
To pique someone’s interest, you need to stop reaching out and asking for something, you need to reach out and offer something.
Think about it,
Even if you say “if there’s anything I can do to help you, please let me know”, that is still no good, as it is putting the work on them to come up with a way for you to help them.
A good example of what to do is something that a friend had said to me.
My friend was looking for help with running some facebook ppc ads. Instead of just asking for help with what I was doing, instead of asking me what I was doing, how to write a good ad, who to target etc, he came to me and said this;
“Glenn, I notice that your ads will need a lot of graphic design work for the landing and sales pages, do you need someone to do that work? Right now the cost for a decent landing page can range from $150 to $450, and I’ll happily do that work for you if you can show me what you know and we can work on this together. Does that seem like a fair deal?”
Of course I said yes to this.
Because they were offering me something that I wanted, something that had value to me.
So how do you figure out what people want?
Find the person who’s help you want, subscribe to their twitter, look through there blog posts. At one point they are going to complain about something that YOU can help with right now, then offer your services for free.
I hope this helps you out with any networking that you have to do in the future.